IMP Jar

Why choose IMP Jar

Imp Jar has built its reputation on a straightforward but effective formula: 50/50 PG/VG e-liquids formulated specifically for MTL vaping, using a double concentrate shortfill base that keeps flavour intensity high even after a nic shot dilutes the mix. That consistency across a large flavour catalogue is what keeps vapers coming back.

• Formulated at 50% PG / 50% VG for broad MTL and restricted DTL compatibility
• Double concentrate shortfill base delivers strong, accurate flavour after adding a nic shot
• 10ml nic salts available up to 20mg/ml, within UK legal limits, for fast craving relief
• Wide flavour range spanning fruit, menthol, fizzy drinks, candy and tobacco profiles
• Multiple sub-ranges (Original, Fizz, IMP2O, Lucky 13, Doozy) covering distinct flavour styles
• Imp Jar Select device and pod system for vapers wanting an all-in-one solution
• Suitable for switchers moving off disposables and experienced MTL vapers alike
• Consistent UK production with a broad and growing flavour library

The combination of flavour accuracy, a format that works across almost any MTL hardware, and a competitive price point makes Imp Jar one of the most cost-effective e-liquid brands available in the UK right now.

Why We Choose Imp Jar Products

We stock Imp Jar because it performs consistently across a large flavour range without overcomplicating things. The 50/50 base works reliably in every MTL device we've tested it in, the double concentrate shortfill format genuinely holds its flavour after a nic shot is added, and the nic salts deliver a clean, smooth hit at both 10mg and 20mg.

• 50/50 PG/VG ratio works across the widest range of MTL hardware
• Double concentrate shortfill base maintains flavour accuracy after adding a nic shot
• Nic salts available up to 20mg/ml for strong, fast-acting craving relief
• Multiple sub-ranges cover fruit, fizzy, light fruit water and dessert-adjacent profiles
• Imp Jar Select provides a practical, affordable entry point for switchers
• Consistent flavour accuracy across the range, not just the headline flavours
• Suitable for both ex-disposable users and long-term MTL vapers
• Priced competitively, making it a strong choice for everyday all-day vaping

Imp Jar is one of those brands where the bottle on the shelf does what it says. A straightforward, reliable e-liquid range that we're happy to recommend to vapers at any stage.

How to Pick the Right Imp Jar Product

The right choice depends on your device, how much liquid you go through, your preferred nicotine level and what flavour profile you're after. Here's a plain guide.

For Switchers and New Vapers

If you're moving off disposables and want something simple, the Imp Jar Select starter kit at £9.99 is the most direct route. It includes the device and a 10ml nic salt, so you're set up from the off. If you already have a MTL pod kit, a 10ml nic salt at 10mg or 20mg is the closest match to the hit level you're used to.

For Regular MTL Vapers on a Budget

If you vape consistently and go through 10ml every couple of days, the 50ml shortfill is more cost-effective. At £9.99 for 50ml (plus a nic shot), you're paying significantly less per ml than buying 10ml bottles repeatedly. Pick a flavour you already know from the nic salt range before committing to a larger bottle.

For High-Volume Vapers

If you're burning through 50ml shortfills quickly, the 100ml format at £13.99 brings the cost per ml down further. Stick to a flavour you've already tested. Running 100ml of something you're not sure about is a gamble not worth taking.

For Flavour Variety Seekers

The collaboration Select nic salts are worth exploring. Each flavour is co-developed with a brand known for that profile, Zeus Juice for Oxys, Doozy for Cherry Sour Raspberry, for example. If you've liked a flavour from one of those brands before, the Select collab version is likely to hit the same notes.

For Tobacco and Menthol Profiles

Cream Tobacco is available across nic salts, 50ml and 100ml shortfill formats. Sweet Menthol and Spearmint are consistent performers across the range. Both are cleaner, smoother interpretations of their profiles rather than sharp or synthetic-tasting.

Choosing Your Nicotine Strength

• 5mg (Select nic salts only): Light use, or if you're already reducing nicotine gradually
• 10mg: A good starting point for most ex-disposable users who were on standard-strength disposables
• 20mg: For heavier smokers or anyone who found 10mg wasn't cutting cravings
• Shortfill + nic shot: Gives you roughly 3mg once mixed, which suits vapers who have already stepped down or prefer a lower-nicotine vape

For more detail on picking the right level, see our full guide on choosing the right nicotine strength for your vape juice.

Why Buy Imp Jar from Legion of Vapers?

100% Genuine UK Stock

Every bottle of Imp Jar e-liquid we sell is sourced through authorised UK distributors only. No grey imports, no repackaged stock. In a market where counterfeit e-liquid is a real concern, buying from an authorised retailer is the only way to be certain you're getting the product as Imp Jar actually formulated it.

Great Prices and Deals

We price Imp Jar competitively across all formats and run regular multi-buy deals on nic salts and shortfills. Check the multi-buy offers section for current promotions.

Speedy UK Shipping

Order before 3:30pm Monday to Friday and we dispatch the same day. Most UK orders land within one to two working days. If you've run out and need a restock fast, that turnaround is as reliable as it gets.

Expert Customer Support

Our team are experienced vapers who personally use and test the products we stock, including the Imp Jar range. If you're not sure which format suits your kit, which strength to start on, or which sub-range matches what you were vaping on a disposable, message us. You'll get a straight answer from someone who actually vapes, not a scripted response.