Shop for the latest & greatest Unruly Products from Legion Of Vapers.
Unruly is a UK-rooted e-liquid brand built around bold, well-defined flavours that do not try to be everything at once. The range is focused and deliberate: each flavour has a clear identity, whether that is a sharp fruit blend, a smooth custard, or a layered dessert profile. Unruly produces liquids across multiple formats, including shortfill bottles for sub-ohm vapers and nic salt options for those on pod kits or MTL setups, so there is a format to match most devices and preferences. The brand has developed a following among vapers who are tired of e-liquids that taste accurate in the bottle but fall flat in the tank. Unruly holds its flavour across the full vape, not just on the inhale. At Legion of Vapers, we stock the full authentic Unruly range, sourced through authorised UK distributors, so what you receive is exactly what the brand intended.
Unruly has built its reputation on consistency and flavour accuracy. Where some e-liquid brands chase trend-led launches, Unruly focuses on getting each recipe right before it ships. That commitment to quality control shows in how the range performs across different devices and coil types.
Unruly’s strength is not in having the largest catalogue. It is in having a catalogue where every entry earns its place.
With hundreds of verified reviews and a loyal UK customer base, Legion of Vapers is a vape shop people come back to.
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Our Unruly collection covers every format the brand produces, so whether you are picking up a shortfill for your sub-ohm tank or a nic salt for your pod kit, you can find it and browse the full range in one place.
Unruly shortfills are typically formulated at 70VG/30PG, making them well-suited to sub-ohm coils in the 0.15Ω to 0.5Ω range. The 70VG base delivers dense vapour and strong flavour saturation, while the 30PG component keeps throat hit present without harshness. Each 50ml bottle leaves room for a nicotine shot, bringing the finished mix to your preferred strength. If you are pairing with a mesh coil kit or a high-output pod mod, these shortfills are the natural choice.
Unruly’s nic salt range is built for vapers on pod kits and MTL devices, where smoother nicotine delivery at higher concentrations matters. Nic salts use a benzoic acid formulation that allows higher nicotine strengths to be vaped comfortably, which is why they are a popular choice for people stepping away from cigarettes or disposables. Available up to 20 mg/ml in line with UK regulations, these are designed for low-wattage, higher-resistance setups rather than sub-ohm hardware. If you want more detail on how nic salts work, our nic salts guide covers it clearly.
The 50/50 format sits between shortfills and nic salts in terms of versatility. Equal parts PG and VG means these liquids work in a wide range of devices, from basic starter kits and pen-style vapes through to some lower-wattage pod systems. Throat hit is more pronounced than in high-VG liquids, which suits vapers who want a stronger hit without going the nic salt route. A practical everyday option if you rotate between different devices.
We have vaped enough e-liquid to know when a brand is cutting corners on flavour development, and Unruly is not one of them. The recipes are built to deliver in real-world conditions: different coils, different wattages, different tanks. What you taste in the description is what you get in the vape.
Unruly is a brand we recommend with confidence because the liquids perform as described, every time.
The right Unruly product depends on your device, your preferred nicotine strength, and how you vape. The format you need comes down to three things: your device type, your coil resistance, and your nicotine preference. Get those right and the rest is just picking a flavour you like.
New to vaping, or recently switched from cigarettes or disposables? Unruly nic salts are the most practical starting point. They deliver nicotine efficiently at low wattage on pod kits and MTL devices, which closely mirrors the draw and throat feel of a cigarette. Stick to 10 mg/ml or 20 mg/ml depending on how heavy a smoker you were. Not sure which strength to go for? Our nicotine strength guide makes it easy.
Pod kits generally run best on nic salts or 50/50 liquids. High-VG shortfills are too thick for most pod coils and will cause wicking issues. Unruly’s nic salt and 50/50 formats are the right call here. If you want to understand the difference between nic salts and freebase before deciding, this comparison breaks it down.
Running a sub-ohm tank or a high-power pod mod with a mesh coil below 0.5Ω? Unruly shortfills are the format to go for. The 70VG base is thick enough to produce dense vapour and full flavour at higher wattages without burning out. Prime your coil properly before you start and you will get the best out of it. Our coil priming guide is worth a read if you are new to shortfills.
If you are looking for a reliable all-day vape rather than a flavour-chasing session liquid, Unruly’s more balanced profiles work well here. Look for their fruit or dessert blends that are not overly sweet; heavy sweetener content burns through coils faster and leads to flavour fatigue. Our guide to all-day vape juice has more on what to look for.
Coming from disposables and want a refillable setup that matches the flavour and nicotine hit? Unruly nic salts paired with a simple pod kit is the closest equivalent. The draw is tight, the nicotine delivery is fast, and the flavour profiles are fruit-forward in the same way most disposables are. Our guide to nic salts after disposables covers this transition in detail.
Every Unruly product we sell is sourced through authorised UK distributors only. We do not use grey-market suppliers or parallel imports. That matters with e-liquid in particular, because counterfeit and mislabelled liquids are a genuine problem in the UK market. When you buy Unruly from us, you are getting the real product, correctly labelled, with accurate nicotine content and full UK compliance.
We keep our pricing competitive across the Unruly range and regularly run multi-buy deals so you can stock up without overspending. Check our multi-buy offers for current bundles. If you are trying a new brand for the first time, picking up two or three flavours in one order is the most cost-effective way to find your go-to.
We dispatch orders quickly from our UK warehouse, with free delivery available over the qualifying order threshold. No long waits, no international shipping delays. Order today and you will typically have your Unruly e-liquid within a couple of working days.
Our team are active vapers, not a script-reading support desk. We personally use the products we sell, including e-liquids from brands like Unruly, which means when you ask us for a recommendation, you get a genuine answer based on real use. If you are unsure which format suits your kit, or which flavour to start with, drop us a message and we will point you in the right direction.
Explore our answers to some frequently asked questions.
Unruly produces shortfills (typically 50ml, high-VG at 70VG/30PG), nic salts, and 50/50 e-liquids. Each format suits different devices and nicotine preferences. Shortfills are for sub-ohm setups, nic salts for pod kits and MTL devices, and 50/50 for vapers who rotate between different hardware.
Nic salts and 50/50 liquids work best in pod kits and MTL devices. High-VG shortfills are too thick for most pod coils and can cause wicking problems. Stick to Unruly’s nic salt range if you want faster nicotine delivery, or the 50/50 format if you prefer a more pronounced throat hit.
If you were a light smoker or disposable vaper, 10 mg/ml is usually sufficient. Heavier smokers or those coming straight off cigarettes typically do better at 20 mg/ml. UK regulations cap nic salt products at 20 mg/ml. Our nicotine strength guide can help if you are unsure.
Yes. The 70VG/30PG ratio in Unruly shortfills is well-suited to mesh coil sub-ohm tanks running between 0.15Ω and 0.5Ω. Make sure to prime the coil before use to avoid dry hits and get the full flavour from the first pull.
Like most flavoured e-liquids, heavily sweetened profiles will shorten coil life. Unruly’s fruit-forward and cleaner dessert blends tend to be more coil-friendly than very sweet or dark recipes. If coil life matters to you, opt for lighter flavour profiles and keep your wattage within the recommended range.
Yes. All Unruly products sold through Legion of Vapers comply with UK TPD regulations, including the 20 mg/ml nicotine cap and correct labelling requirements. Every product is sourced through authorised UK distributors, so you are always getting correctly labelled, compliant stock.
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