Shop for the latest & greatest Future Juice Labs Products from Legion Of Vapers.
Future Juice Labs is a UK-based e-liquid brand built around one thing: flavour that actually delivers. Through our time vaping their range, we’ve found the brand consistently punches above its price point, particularly in the dessert and cream categories. The core range covers 100ml shortfills at a 70/30 VG/PG ratio, suited to sub-ohm setups, alongside 10ml nic salts at 50/50 VG/PG for MTL and pod kit vapers. Their Elixir sub-line takes the dessert profiles further, with more layered builds like Cherry Bakewell Cheesecake and Lemon Butter Cookie. The Lancashire Creamery collection sits at the premium end, designed for vapers who want a rich, indulgent all-day vape. All Future Juice Labs products are mixed and bottled in the UK to TPD standards, with nic salt strengths available up to 20 mg/ml. We stock the full authentic range here at Legion of Vapers, sourced directly from authorised UK distributors.
Original price was: £14.99.£8.99Current price is: £8.99.
Original price was: £3.99.£1.99Current price is: £1.99.
Original price was: £3.99.£2.99Current price is: £2.99.
Original price was: £3.99.£2.99Current price is: £2.99.
Original price was: £14.99.£8.99Current price is: £8.99.
Original price was: £13.99.£8.99Current price is: £8.99.
Original price was: £13.99.£8.99Current price is: £8.99.
Original price was: £14.99.£8.99Current price is: £8.99.
Future Juice Labs has carved out a strong reputation in the UK market by focusing on flavour complexity rather than chasing trends. Their dessert and cream recipes use layered builds, where top notes, mid notes and base tones are dialled in rather than dumped together. The result is consistency from the first pull to the last.
Future Juice Labs is one of the more dependable UK dessert brands at this price point, and the range is wide enough that most vapers find at least one all-day flavour in it.
Future Juice Labs 100ml Shortfills
The shortfills are the backbone of the range. Bottled at 70ml of liquid in a 100ml bottle, they leave space for one or two 10ml nicotine shots to bring the strength up to around 3 mg/ml. The 70/30 VG/PG ratio makes them a good match for sub-ohm tanks and mesh coil setups, where the higher VG content supports cloud production and carries the flavour well. Profiles span dessert, fruit and candy, with the Elixir shortfills adding more involved builds for vapers who want something with a bit more going on.
If you’re new to shortfills, our guide to using shortfills walks through the mixing process clearly.
Future Juice Labs Nic Salts
The nic salt range runs at 50/50 VG/PG and comes in 5 mg/ml, 10 mg/ml and 20 mg/ml strengths. The 50/50 ratio is the right call for MTL tanks and pod kits, where thinner liquid wicks easily and delivers a tighter, more cigarette-like draw. The nic salt format means nicotine is absorbed faster and more smoothly than freebase, which is why this format suits switchers well. Flavours mirror the shortfill line, so if you try a nic salt and enjoy it, the matching shortfill is usually available for sub-ohm use. The 20 mg/ml option sits at the UK legal maximum.
For more on how nic salts compare to freebase, see our nic salts vs freebase guide.
The Lancashire Creamery by Future Juice Labs
The Lancashire Creamery is Future Juice Labs’ premium cream-focused collection. We love this one for all-day carry if you’re a fan of thick, indulgent custard and cream profiles. The recipes lean rich and warm rather than light and airy, which makes them well suited to lower wattage sub-ohm builds where the flavour has time to develop properly. Available as 100ml shortfills.
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Future Juice Labs has carved out a strong reputation in the UK market by focusing on flavour complexity rather than chasing trends. Their dessert and cream recipes use layered builds, where top notes, mid notes and base tones are dialled in rather than dumped together. The result is consistency from the first pull to the last.
Future Juice Labs is one of the more dependable UK dessert brands at this price point, and the range is wide enough that most vapers find at least one all-day flavour in it.
We stock every major format Future Juice Labs produces, so whether you’re after a big 100ml shortfill to keep your sub-ohm kit running or a handful of nic salts for a pod system, you can find it all in one place.
The shortfills are the backbone of the range. Bottled at 70ml of liquid in a 100ml bottle, they leave space for one or two 10ml nicotine shots to bring the strength up to around 3 mg/ml. The 70/30 VG/PG ratio makes them a good match for sub-ohm tanks and mesh coil setups, where the higher VG content supports cloud production and carries the flavour well. Profiles span dessert, fruit and candy, with the Elixir shortfills adding more involved builds for vapers who want something with a bit more going on.
If you’re new to shortfills, our guide to using shortfills walks through the mixing process clearly.
The nic salt range runs at 50/50 VG/PG and comes in 5 mg/ml, 10 mg/ml and 20 mg/ml strengths. The 50/50 ratio is the right call for MTL tanks and pod kits, where thinner liquid wicks easily and delivers a tighter, more cigarette-like draw. The nic salt format means nicotine is absorbed faster and more smoothly than freebase, which is why this format suits switchers well. Flavours mirror the shortfill line, so if you try a nic salt and enjoy it, the matching shortfill is usually available for sub-ohm use. The 20 mg/ml option sits at the UK legal maximum.
For more on how nic salts compare to freebase, see our nic salts vs freebase guide.
The Lancashire Creamery is Future Juice Labs’ premium cream-focused collection. We love this one for all-day carry if you’re a fan of thick, indulgent custard and cream profiles. The recipes lean rich and warm rather than light and airy, which makes them well suited to lower wattage sub-ohm builds where the flavour has time to develop properly. Available as 100ml shortfills.
Not sure where to start? Here’s a quick breakdown of what the range actually vapes like, based on our time using it.
The strongest part of the range. Butterscotch Custard is the best-seller for good reason: it’s warm, buttery and consistent across a tank. Vanilla Custard is cleaner and lighter, better if you find butterscotch too heavy for all-day use. Cereal Milk and Butterscotch Cereal Milk sit between dessert and breakfast flavours, with the frosted cereal note giving a slightly sweet, nostalgic edge.
The Elixir line pushes the complexity up. Lemon Cheesecake Deluxe layers biscuit base, cream filling and citrus top note properly. Cherry Bakewell Cheesecake is more niche but works well if you want something pastry-forward. Vanilla Peanut Butter Cupcake is a heavier vape, better suited to occasional use than all-day.
If you’re after the richest option, the Lancashire Creamery is the place to start.
Mango and Passionfruit is the standout fruity option: tropical, slightly tart and not overly sweet. Strawberry, Kiwi and Watermelon is a solid three-way blend that works well chilled. Cherry Lemonade is lighter and more refreshing, though reviews are mixed, so it may be one to try as a nic salt before committing to a 100ml bottle.
Rainbow Candy is a mixed fruit candy profile aimed at vapers who like sweeter, more playful vapes. Grape Candy and Tropical Pineapple round out the candy end of the range. These flavours are less universally appealing than the dessert line but worth trying if you prefer brightness over richness.
The choice between shortfill and nic salt comes down to your kit and your nicotine needs. Here’s how to match format to setup.
Go for the nic salts. The 50/50 VG/PG ratio wicks cleanly in tighter coils, and the salt nicotine formula delivers a smoother hit at higher strengths. If you’re using a pod system after switching from cigarettes or disposables, start at 10 mg/ml or 20 mg/ml depending on how heavy your previous habit was. Our nicotine strength guide can help you dial this in.
The 100ml shortfills are the right choice. Mix with one or two nicotine shots to hit around 3 mg/ml, which is the standard for sub-ohm use. The 70/30 VG/PG ratio produces good vapour density and carries the dessert and cream flavours well at higher wattages. If you want to get more out of your flavour, our guide to getting more flavour from your vape kit is worth a read.
The nic salt range is the closest match to disposable vaping in terms of draw style and nicotine delivery. Pair a 20 mg/ml nic salt with a pod kit and you’ll get a similar experience to a disposable but at a fraction of the cost per ml. Butterscotch Custard and Cereal Milk nic salts are a good starting point if you’re used to creamy or sweet disposable flavours. Our guide on the best nic salts after disposables covers this in more detail.
Every Future Juice Labs product we sell comes through authorised UK distributors only. That means you’re getting properly labelled, TPD-compliant liquid, not grey imports or unlabelled stock. With e-liquid in particular, buying from a verified source matters.
We keep our pricing sharp on the Future Juice Labs range and regularly run multi-buy deals on shortfills and nic salts. If you’re stocking up, check our multi-buy offers for current savings.
Orders are dispatched quickly from our UK warehouse. We offer free delivery above a set threshold, so if you’re picking up a couple of shortfills and a few nic salts, you’ll usually qualify without much trouble. Check the checkout for the current free delivery threshold.
Our team are everyday vapers. We’ve run Future Juice Labs juice through our own kits, not just skimmed the label. If you’re unsure which flavour suits your setup, or whether to go shortfill or nic salt, get in touch and we’ll give you a straight answer. We’re not here to push the most expensive option.
Explore our answers to some frequently asked questions.
The core Future Juice range focuses on approachable dessert, fruit and candy profiles. The Elixir sub-line uses more layered flavour builds, typically combining multiple dessert elements like pastry, icing and cream in a single recipe. If you want something more complex than a straight custard, the Elixir line is where to look.
Butterscotch Custard and Vanilla Custard are the most consistent all-day options. They’re rich without being cloying and hold up well across a full tank. If you find custards too heavy, Cereal Milk is a lighter alternative that still sits in the dessert and cream category.
Yes. The nic salts are mixed at 50/50 VG/PG, which is the correct ratio for pod kits and MTL tanks. They’re available up to 20 mg/ml, the UK legal maximum for nicotine-containing liquid, making them a practical choice for switchers who need a stronger nicotine hit.
The shortfills are sold at 0mg nicotine. Adding one 10ml nicotine shot brings a 100ml bottle to approximately 3 mg/ml. Our shortfill guide explains the process step by step if you haven’t mixed before.
The 100ml shortfills are 70/30 VG/PG, suited to sub-ohm kits and mesh coil setups. The nic salts are 50/50 VG/PG, suited to pod kits and MTL tanks. Matching the ratio to your device makes a noticeable difference to wicking performance and flavour delivery.
Future Juice Labs sits comfortably in the mid-tier of UK dessert brands, with flavour quality above what you’d expect at this price. If you enjoy brands like Dinner Lady or The Custard Company, the custard and cream profiles here are worth trying. Browse our best dessert e-liquids guide for a broader comparison.
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