Prime, launched in 2022 by social media influencers and sports celebrities KSI and Logan Paul, is designed to revolutionise the hydration drink market. With no sugar and just 20 calories per bottle, Prime offers a guilt-free way to stay refreshed. Crafted to bridge the gap between great taste and functionality, these bold, thirst-quenching drinks help you refresh, replenish, and refuel. Whether you’re pushing through a workout or need a daily boost, Prime is your go-to hydration solution. Experience the perfect balance of flavour and performance that has everyone talking—Prime is more than just a drink; it’s a lifestyle.