Shop for the latest & greatest Suicide Bunny Products from Legion Of Vapers.
Suicide Bunny has been one of the most talked-about names in premium e-liquid since Pip Gresham founded the brand in 2013\. Built on a reputation for rich, dessert-led flavour profiles, the range has earned a loyal following among vapers who want something more layered and satisfying than the average shortfill. Every blend is formulated with a 70% VG base, designed to perform in sub-ohm setups where flavour and vapour density matter.
The core range covers crowd-pleasing classics like the strawberry custard of Mother’s Milk and the dragonfruit cream of Sucker Punch, alongside newer sub-brand lines including Cloud Company, Proven, and King’s Crown, each with their own flavour direction. Through our testing, we find vapers come back to Suicide Bunny for one reason above all others: the flavours are consistent batch to batch, and they do not thin out or lose character after a few weeks steeping. We stock the full authentic UK range here, sourced through authorised UK distributors and fully TPD-compliant.
Original price was: £19.99.£12.99Current price is: £12.99.
Suicide Bunny built its reputation by doing one thing extremely well: complex, multi-layered dessert and cream profiles that hold up across a full tank rather than fading after the first few puffs. The brand uses a high-VG base formulated specifically for sub-ohm vaping, which means the clouds are dense and the flavour delivery is consistent at wattages between 50W and 80W.
Suicide Bunny is one of the few e-liquid brands where the flagship flavours have remained in regular rotation for over a decade. That kind of staying power tells you everything about how well these blends hold up.
Suicide Bunny Core Range Shortfills
The original lineup is where most vapers start, and where most stay. All bottles are 100ml shortfills in a 70% VG / 30% PG ratio, leaving room for a single 10ml nicotine shot to take the finished mix to roughly 3 mg/ml.
Flavour profiles run from the well-known strawberry custard of Mother’s Milk to the dragonfruit cream of Sucker Punch and the honeydew melon cream of Madrina. At sub-ohm wattages of 50-80W with a 0.2-0.4 ohm coil, these perform well. If you’re adding a nicotine shot for the first time, see our guide to using shortfills for step-by-step instructions.
Cloud Company by Suicide Bunny
Cloud Company is Suicide Bunny’s take on softer, airier dessert profiles. The line includes Arise (a reworked take on Mother’s Milk), Billow (sponge cake and coconut cream), Sky (lemon, butter biscuit and cream), Revel (fruity cereal and milk) and Kumo (yogurt and mixed fruit).
If you want something a touch lighter than the core range but with the same build quality, Cloud Company is worth a look.
Proven by Suicide Bunny
Proven takes the Mother’s Milk DNA and stretches it in new directions. The range includes Proven (vanilla custard with strawberries and cream), Riven Rum (Caribbean rum with coconut cream) and Route 44 (sherbet sorbet with lemon-lime).
These lean toward fruit-cream hybrids rather than pure desserts, so they suit vapers who find the core range a little heavy.
King’s Crown by Suicide Bunny
King’s Crown is the most varied of the sub-brand lines. Bound by the Crown brings stone fruit, berries and warming spice. Claim Your Throne is a butterscotch and brown sugar cream. The King goes full peanut butter cookie. Fight Your Fate switches direction entirely with a lemonade and strawberry soda profile.
If you want something outside the usual cream-and-custard territory, start here.
With hundreds of verified reviews and a loyal UK customer base, Legion of Vapers is a vape shop people come back to.
Shop vape kits, pods, coils, tanks, mods, shortfills, nic salts and accessories, all in one place.
Order before 3:30pm Monday to Friday and we dispatch the same day. Most UK orders arrive in 1 to 2 working days.
Need help choosing a kit, matching coils, or picking the right liquid for your style? Message us. You’ll get proper advice from a UK-based team.
Our Suicide Bunny collection covers the core range and all four sub-brand lines, so you can browse everything in one place – whether you’re after a classic like Mother’s Milk or something newer from the King’s Crown series.
The original lineup is where most vapers start, and where most stay. All bottles are 100ml shortfills in a 70% VG / 30% PG ratio, leaving room for a single 10ml nicotine shot to take the finished mix to roughly 3 mg/ml.
Flavour profiles run from the well-known strawberry custard of Mother’s Milk to the dragonfruit cream of Sucker Punch and the honeydew melon cream of Madrina. At sub-ohm wattages of 50-80W with a 0.2-0.4 ohm coil, these perform well. If you’re adding a nicotine shot for the first time, see our guide to using shortfills for step-by-step instructions.
Cloud Company is Suicide Bunny’s take on softer, airier dessert profiles. The line includes Arise (a reworked take on Mother’s Milk), Billow (sponge cake and coconut cream), Sky (lemon, butter biscuit and cream), Revel (fruity cereal and milk) and Kumo (yogurt and mixed fruit).
If you want something a touch lighter than the core range but with the same build quality, Cloud Company is worth a look.
Proven takes the Mother’s Milk DNA and stretches it in new directions. The range includes Proven (vanilla custard with strawberries and cream), Riven Rum (Caribbean rum with coconut cream) and Route 44 (sherbet sorbet with lemon-lime).
These lean toward fruit-cream hybrids rather than pure desserts, so they suit vapers who find the core range a little heavy.
King’s Crown is the most varied of the sub-brand lines. Bound by the Crown brings stone fruit, berries and warming spice. Claim Your Throne is a butterscotch and brown sugar cream. The King goes full peanut butter cookie. Fight Your Fate switches direction entirely with a lemonade and strawberry soda profile.
If you want something outside the usual cream-and-custard territory, start here.
The range covers a lot of ground. Here is a practical way to narrow it down based on what you actually enjoy vaping.
Start with Mother’s Milk. It is the flavour that built the brand’s reputation: smooth strawberry custard that is rich without being cloying. Mother’s Milk & Cookies adds a baked warmth to that base if you want something a bit heavier.
Sucker Punch (dragonfruit and cream) or Madrina (honeydew melon and cream) are the best entry points from the core range. From the Proven sub-brand, Riven Rum (coconut and rum cream) is worth trying if you want something more tropical.
Wanderlust (cupcake, vanilla, frosting) from the core range and Sky (lemon, biscuit, cream) from Cloud Company both sit in that baked-good territory without going full-heavy custard. They’re a good shout for anyone who wants the Suicide Bunny quality without the intensity.
Fight Your Fate from King’s Crown is the most refreshing option in the whole Suicide Bunny ecosystem – a soda-style lemonade and strawberry blend that sits apart from everything else in the range. Good shout if dessert profiles generally feel too sweet for you.
Any Suicide Bunny 100ml shortfill needs a nicotine shot added if you want nicotine. One standard 10ml nicotine shot brings a 100ml shortfill up to approximately 3 mg/ml. If you’re used to a stronger hit from nic salts or disposables, our guide to nicotine strengths explains what to expect from freebase nicotine at that level. Our shortfill guide walks you through the mixing process step by step.
Suicide Bunny liquids are 70% VG, which means they are thick and need a device with good wicking capability. A sub-ohm tank or a DTL pod kit running a 0.2-0.4 ohm coil at 50-80W is the right setup.
MTL devices and low-powered pod kits will struggle to wick the liquid fast enough, and the flavour will suffer as a result. If you’re not sure which setup suits you, our guide to sub-ohm vaping covers the basics clearly.
Every bottle of Suicide Bunny we sell comes through authorised UK distributors only. All products are TPD-compliant, correctly labelled for the UK market, and properly stored. You’re not getting grey-market stock or bottles that have sat in a warehouse at the wrong temperature. What you order is exactly what the brand intended you to receive.
We keep our Suicide Bunny pricing competitive and run regular multi-buy deals so you can stock up on your go-to flavours without paying full price every time. Check the current offers on the product pages – multi-bottle discounts are updated regularly.
Order before 3:30pm Monday to Friday and we dispatch the same day. Most UK orders arrive within one to two working days. If you’re running low on your last bottle, you’re not waiting long.
Our team are everyday vapers who have personally used the products we stock. We know the Suicide Bunny range well – including which flavours run heavy or light, which sub-brand suits which palate, and how to get the best out of them in your setup. Message us and you’ll get a straight answer from someone who actually vapes, not a scripted response.
Explore our answers to some frequently asked questions.
Suicide Bunny is a US-based premium e-liquid brand founded in 2013, known for rich dessert and cream profiles. In the UK, the liquids are sold as 100ml shortfills with a 70% VG base. The range includes the original core lineup plus three sub-brand lines: Cloud Company, Proven, and King’s Crown.
Mother’s Milk is the flagship and bestseller. It’s a strawberry custard blend that has remained one of the most consistently well-reviewed dessert e-liquids on the UK market for years. If you’re new to the brand, it’s the obvious starting point.
No. As 100ml shortfills, they are sold nicotine-free in the UK. You add a separate nicotine shot to reach your preferred strength. One standard 10ml nicotine shot added to the 100ml shortfill gives approximately 3 mg/ml. See our shortfill guide for full instructions.
These are 70% VG liquids and need a sub-ohm setup. A DTL tank or sub-ohm pod kit running a 0.2-0.4 ohm coil at 50-80W is ideal. MTL or low-powered pod devices are not well-suited to high-VG liquids and will produce dry hits and weaker flavour.
The Suicide Bunny range includes four lines: the original core range, Cloud Company (lighter dessert and cream profiles), Proven (fruit-cream hybrids), and King’s Crown (broader flavour styles including fruit, spice, and butterscotch). All are stocked here at Legion of Vapers.
The liquids are straightforward to use, but the shortfill format and sub-ohm device requirement mean they’re best suited to vapers who already have a compatible setup. If you’re just starting out, read our beginner’s guide to vaping first to make sure you’ve got the right kit.
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